I give y'all a little peek-a-boo behind-the-scenes truth of canceling a group program I spent months building—and how a self-led pricing audit gave me the clarity (and permission) to shut it all down. In this episode, I break down what my Capacity-First Pricing Method revealed about Ink to Income, why my offers felt off, and the sneaky sneakerson way I was ignoring everything my body, brain, and tarot cards were trying to tell me. If you’ve ever built an offer that looks good online but feels totally wrong—you probs need to hear this.
Hey there, I’m Kathleen Stewart, your host and resident weirdo! Welcome to The Digital Junk Drawer, where creative service-based businesses come for practical advice and honest strategy.
Today, we’re talking about burning it all down—intentionally. I’m walking you through how I made the decision to cancel Ink to Income (my group program), why the numbers looked good but the energy didn’t, and how my own audit helped me finally see what I’d been avoiding.
Here’s what I share:
The personal story behind canceling my program—even after a major launch plan
How market misfit and capacity misalignment were hiding in plain sight
Why I built a group offer I didn’t even like (and who I was trying to prove myself to)
What tarot cards, a psychic, and an IG scroll had to do with this entire decision
The exact moment I decided to walk away—and how I knew it was the right call
💡 How a pricing audit can expose energetic and strategic misalignment
💡 Why we build offers we don’t even like—and how to stop doing it
💡 The power of walking away from something that “makes sense” but doesn’t feel right
💡 What your market fit, pricing signals, and support model are really telling your audience
💡 Why building from a place of ego or expectation leads to resentment (fast)
Here’s your one small action for today:
Take five minutes to look at your offer suite and ask yourself:
Which of these offers feels heavy?
Which ones feel like mine—and which were built to match someone else’s idea of success?
Where am I ignoring the signals my business (or body) is giving me?
Then: get honest. Your next step might not be burning it all down—but it might be letting one piece go.
🔗 TheMainStage.ca/services – Want a pricing audit that actually makes sense? Get the Capacity-First Pricing Method.
🔗 Follow Me on Threads – Come find me for behind-the-scenes chaos and clarity: @TheMainStage.ca