In this episode, I sat down with Hanna, the genius behind Boundless Copy, to talk about how creative service providers can develop a strong brand voice and craft website copy that actually connects with their dream audience. Hanna shared her journey from journalism to copywriting, the power of showing up as yourself, and why traditional "professionalism" is completely overrated.
Hey there, I'm Kathleen Stewart, your host and resident weirdo! Welcome to The Digital Junk Drawer, where creative service-based businesses come for unfiltered advice, actionable strategies, and a little bit of fun.
Today, I’m joined by Hanna from Boundless Copy to talk about something that so many of us struggle with—sounding like ourselves in our business. If you’ve ever stared at your website copy and thought, “Ugh, this doesn’t sound like me at all,” or felt like you had to be more professional to be taken seriously, this episode is for you. We’re breaking down how to develop a brand voice that feels natural, attracts the right clients, and makes you excited to show up online. Let’s get into it!
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